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Smile Prep operates a website that provides reviews of clear aligners (otherwise known as "invisible braces") based on an "extensive five-point analysis."
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Smile Prep operates a website that provides reviews of clear
aligners (otherwise known as "invisible braces")
based on an "extensive five-point analysis."
Because Smile Prep's sole source of revenue consists of
commissions from some of the companies it reviews, Smile Direct
Club (or "SDC") filed an NAD challenge suggesting
that the company "slants its rankings and reviews to
favor those companies that make payments to it at the relative
expense of those companies that don't."
The content of this article is intended to provide a general
guide to the subject matter. Specialist advice should be sought
about your specific circumstances.
