CAP Releases Revised Promotional Rules In The UK

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On May 1, 2015, the Committee of Advertising Practice (CAP) released a set of amended Sales Promotional Rules contained in Section 8 of the CAP Code.
UK Media, Telecoms, IT, Entertainment
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On May 1, 2015, the Committee of Advertising Practice (CAP) released a set of amended Sales Promotional Rules contained in Section 8 of the CAP Code.  This follows a public consultation aimed at amending a number of rules to bring them up to date with the current consumer protection landscape.  For a list of key changes made to the rules in Section 8, please read our firm's recent client alert.

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