ARTICLE
30 July 2019

Exit Strategies

FK
Frankfurt Kurnit Klein & Selz

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Frankfurt Kurnit Klein & Selz logo
Frankfurt Kurnit provides high quality legal services to clients in many industries and disciplines worldwide. With leading practices in entertainment, advertising, IP, technology, litigation, corporate, estate planning, charitable organizations, professional responsibility and other areas — Frankfurt Kurnit helps clients face challenging legal issues and meet their goals with efficient solutions.
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Considerations when selling.
United States Advertising and Marketing
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EXIT STRATEGIES

A. WHY SELL

  1. Retirement
  2. Cash-out
  3. Resources
    1. Expand
    2. Stay Competitive
    3. Next Level
  4. Transfer Risk
  5. Timing
    1. Growth Cycle
    2. Economy
    3. Personal

B. PRE-SALE PREPARATIONS

  1. Financials
  2. Ownership/Structure
  3. Third Party Agreements
  4. Lock-up Key Talent
    1. Phantom Stock
    2. Equity
    3. Incentivize to Stay
  5. Records

C. EXTERNAL SALE

  1. Valuation
  2. "Script"
    1. Cash
    2. Public Shares
    3. Private Shares
  3. Tax Considerations
  4. Earn-outs
    1. Goals
    2. Control
  5. Merger/Minority Sale
  6. Finding a Buyer
  7. Logistics

D. INTERNAL SALE

  1. Actual Buy-out
  2. Sweat Equity
  3. ESOP
  4. Consulting Arrangements
  5. Employment Arrangements
ARTICLE
30 July 2019

Exit Strategies

United States Advertising and Marketing

Contributor

Frankfurt Kurnit Klein & Selz logo
Frankfurt Kurnit provides high quality legal services to clients in many industries and disciplines worldwide. With leading practices in entertainment, advertising, IP, technology, litigation, corporate, estate planning, charitable organizations, professional responsibility and other areas — Frankfurt Kurnit helps clients face challenging legal issues and meet their goals with efficient solutions.
Explore

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