In the aftermath of the media transparency report from K2 Intelligence in June 2016, the ANA has published two additional reports on transparency issues beyond the K2 report. In May 2017, the ANA added, "Programmatic: Seeing Through The Financial Fog", a study on the lack of transparency in programmatic buying. Now the ANA has added the third report entitled "Production Transparency in the U.S. Advertising Industry" that reveals the lack of transparency in production. All three are critical reads for anyone in the advertising and marketing industry.
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