The new car sales industry experienced a 1.9% decline in vehicle sales for the October 2014 calendar YTD (924,189 vehicles sold), compared to the October 2013 calendar YTD (942,547 vehicles sold). All states suffered a drop in sales with Western Australia and Tasmania experiencing the largest drop with a 7.7% decrease. Approximately 59% of the vehicle sales to October 2014 occurred in New South Wales and Victoria.
Market Share
Toyota continues to hold the largest market share at 18.2%
followed by Holden and Mazda at 9.8% and 9.1% respectively.
The Toyota Corolla was the highest selling new car, overtaking the
Mazda since the June 2014 quarter update with 36,925 units sold to
31 October 2014. The Mazda 3 continued to perform strongly, having
sold 36,011 units. The Toyota Hilux rounds out the top 3 selling
vehicles, with 31,876 units sold to 31 October 2014.
The domestic manufacturers have seen a reduction in market share since 31 October 2013 with only 84,164 of the total 924,189 vehicles sold in Australia in the first ten months of 2014. This amounts to 9.1% of new vehicle sales in Australia and this trend is expected to continue, with Toyota, Ford and Holden all ceasing manufacturing in Australia by 2017.
Top Selling Cars by Unit
| Top 5 | October YTD 2014 |
| Toyota Corolla | 36,925 |
| Mazda3 | 36,011 |
| Toyota Hilux | 31,876 |
| Holden Commodore | 25,994 |
| Hyundai i30 | 25,791 |
Top Manufacturers- Market Share
| Top 5 | October YTD 2014 |
| Toyota | 18.2% |
| Holden | 9.8% |
| Mazda | 9.1% |
| Hyundai | 9.1% |
| Ford | 7.3% |
Top 10 Makes
October YTD 2014 v October YTD 2013
| Top 10 Makes | October YTD 2014 v | October YTD 2013 |
| Toyota | 18.2% | 18.8% |
| Holden | 9.8% | 9.8% |
| Mazda | 9.1% | 9.1% |
| Hyundai | 9.1% | 8.6% |
| Ford | 7.3% | 7.7% |
| Nissan | 6.0% | 6.9% |
| Mitsubishi | 5.9% | 6.3% |
| Volkswagen | 5.0% | 4.8% |
| Subaru | 3.6% | 3.4% |
| Honda | 2.8% | 3.6% |
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