If you're a new tech company designing products for the oil and gas industry, it is wise to hire a public relations firm. With large oil and gas corporations investing in private tech startups, you can't afford not to get your name out there in a more visible way. If you are not effectively communicating the products you offer, it might be assumed that hardware is your main focus. If potential clients know you have innovative SaaS solutions and analytics systems that save time and money, they might be more interested.
Are you capable of successfully conveying that on your own? A public relations and marketing firm can not only deliver that message, but make sure you are positioned to have your message heard by the decision-makers in the industry. These are the things a public relations and marketing firm will manage for you:
- Media relations
- Branding and messaging
- Social media presence
- Video content
- Case studies and white papers
To read more, see the full article from Downstream Today.
The content of this article is intended to provide a general guide to the subject matter. Specialist advice should be sought about your specific circumstances.
