Innovation and cutting-edge technology drive much of the sports and fitness industry. A current example is the tremendous growth experienced by the fitness and athletic performance tracker market. As a result, sports and fitness companies may consider acquiring technologies or intellectual property (IP) to keep pace with thriving product and service offerings within the industry or to advance other business goals. In this article, Finnegan attorneys  Aaron L. Parker and Daniel G. Chung discuss intellectual property concerns in sports technology and asset acquisitions.

Previously published in SportTechie

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