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Searching Content indexed under Advertising, Marketing & Branding by Thompson Coburn LLP ordered by Published Date Descending.
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1
Montana Court Finds Copyright Lawsuit Is All Hat, No Cattle
All is fair in love and war. Political campaigns seem to get a break too, based on a copyright infringement case involving the Republican National Committee's copying of a photograph used in a political advertisement.
United States
14 May 2019
2
Advertising And Communications For Institutions Of Higher Education
In today's highly competitive world, all institutions of higher education must engage in marketing, directly or indirectly.
United States
6 May 2019
3
California Legislature Seeks To Narrow 'Slack-Fill' Packaging Claims
As we have been reporting, food-product makers have been the subject of various types of unfair advertising or competition claims ...
United States
12 Nov 2018
4
Labeling Of Meat At 全teak' In Constitutional Challenge To Missouri Law
That Missouri adopted this law is not particularly surprising given the rapid development of animal cell culture food technology.
United States
9 Nov 2018
5
Fraudulent Organic Food Imports: How Food Companies Can Decrease Risks Of Getting Defrauded In 7 Steps
The organic food market is booming預nd according to recent reports, so is organic labeling fraud. This is driven in large part by the fact that domestic demand for organic foods is outstripping ...
United States
4 Jun 2018
6
Class Cert Denied In Baby Food False Labeling Case: Faulty Regression Model To Blame
Ever since the Supreme Court's 2013 decision in Comcast Corp. v. Behrend, 569 U.S. 27, 133 S.Ct. 1426, 185 L.Ed.2d 515 (2013), plaintiffs' lawyers have been clamoring ...
United States
27 Feb 2018
7
Can The Ingredient List Defense Work? Look For Ambiguity, Invoke Common Sense
When faced with consumer litigation, food and beverage companies routinely point to the ingredient list in defense of front-of-package false advertising claims.
United States
8 Jan 2018
8
Why A Sweepstakes Could Seriously Boost Your Customer Surveys
If you have visited a restaurant, hotel, department store, grocery store, or other retail business, you probably have seen messages like these on the back of the receipt you received for your purchase
United States
20 Jun 2017
9
Mobile Targeting: A 全ecret Weapon' For Good Or Ill?
A recent Massachusetts case highlights the tension inherent in geo-location targeted ads as well as special concerns that crop up when advertisers target consumers using health care metrics.
United States
9 May 2017
10
Mobile Targeting: A 全ecret Weapon' For Good Or Ill?
It's an advertiser's dream the ability to target customers through their mobile devices, right to down to where they are and what they are doing.
United States
3 May 2017
11
Missouri Appellate Court Rejects 選ngredient List' Defense In Food Labeling Case
As Missouri's reputation as a plaintiff-friendly venue increases, a state appellate court has dealt a blow to food manufacturers facing suits under the state's consumer fraud statute...
United States
15 Nov 2016
12
5 Legal Trends Food And Agriculture Companies Need To Know About
Thompson Coburn recently sponsored the 37th annual 2016 American Agricultural Law Association (AALA) Symposium in Oklahoma City.
United States
1 Nov 2016
13
Is San Francisco's Sugar-Sweetened Beverage Rule Watering Down First Amendment Rights?
San Francisco's ordinance targeting added sugar has the potential to leave a bad taste in the mouth of beverage makers and other product advertisers across the nation...
United States
18 Oct 2016
14
Not So Wonderful: What The Food Industry Can Learn From Pom's Faulty Health Claims
In today's health-conscious environment, consumers are more attuned to the food, beverages, and dietary supplements they use.
United States
18 Oct 2016
15
Debate Growing Over Preemption Of State Claims Over Organic Produce Labeling
The Eastern District of New York held that the Organic Foods Production Act of 1990 preempts various state claims that Abbott Laboratories, Inc. falsely labeled its Similacョ Advanceョ Organic Infant Formula as organic.
United States
17 Oct 2016
16
Ninth Circuit Holds Juries Can Decide The Definition Of 鮮atural'
On September 30, 2016, the 9th Circuit Court of Appeals issued a key decision in the food labeling war over what constitutes a false or misleading "all natural" label.
United States
17 Oct 2016
17
Political Campaigns Face Copyright And Robocall Liabilities
Copyright compliance seems to be a particular bugaboo in the political field.
United States
27 Jul 2016
18
Street Artist's Copyright Infringement Claims Against Starbucks Dismissed
Maya Hayuk is a well-known street artist whose works have appeared in several museums. She has also licensed her works to corporations, including Microsoft, Sony, and General Motors, for use in advertisements.
United States
26 Jul 2016
19
Not So Wonderful: What The Food Industry Can Learn From Pom's Faulty Health Claims
In today's health-conscious environment, consumers are more attuned to the food, beverages, and dietary supplements they use.
United States
25 Jul 2016
20
What You Need To Know About The Approximate Retail Value 羨RV' In Sweepstakes And Contests
Virtually all official rules for sweepstakes or contests in the United States include the Approximate Retail Value (ARV) of each prize.
United States
22 Jul 2016
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