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Searching Content indexed under Advertising, Marketing & Branding by CMS Cameron McKenna Nabarro Olswang LLP ordered by Published Date Descending.
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1
New Ofcom Guidance On The Use Of Tweets In Advertising
In its latest Broadcast Bulletin, Ofcom has resolved a complaint against Channel 4 relating to an advertisement for a film which invited viewers to send in Tweets on what they thought of the film, and then broadcast the positive Tweets from viewers in a subsequent advert.
UK
5 Nov 2012
2
ASA Adjudications Snapshot - Summer 2012
This article provides a selection of the most interesting ASA adjudications from July and August and a summary of the key issues considered in those adjudications.
UK
19 Sep 2012
3
ASA Adjudications Snapshot – June 2012
This article provides a selection of the most interesting ASA adjudications from June and a summary of the key issues considered in those adjudications. Daily deal offers continue to provide grounds for numerous consumer complaints.
UK
6 Aug 2012
4
Alcohol Advertising - Self-Regulation...For The Moment
Recently, leading producers from the beer, wine and spirits sectors launched a comprehensive initiative to strengthen independent advertising self-regulatory schemes for alcohol beverage marketing by establishing a set of ‘common, rigorous standards’ for their marketing communications throughout the EU.
European Union
25 May 2012
5
ASA Adjudications Snapshot - March 2012
This article provides a selection of the most interesting ASA adjudications from March and a summary of the key issues considered in those adjudications.
UK
4 May 2012
6
Watch Out For Olympic Associations
With less than one hundred days to go until the London 2012 Opening Ceremony on 27 July, everyone should be aware of the potential impact the Olympic restrictions can have on commercial activity.
UK
27 Apr 2012
7
ASA Adjudications Snapshot - February 2012
This article provides a selection of the most interesting ASA adjudications from February and a summary of the key issues considered in those adjudications.
UK
9 Apr 2012
8
New ABHI Advertising Guidelines For The Medical Device Sector
The Association of British Healthcare Industries ("ABHI") is expected to publish a new Annex to its Code of Business Practice ("Code") pending final approval of this by its next EGM on 28 March 2012.
UK
30 Mar 2012
9
Complaining To The ASA About A Competitor: Important Change In Process As From 1 December
As from 1 December 2011 if you are thinking of complaining to the Advertising Standards Authority ("ASA") about a competitor’s advertising.
UK
5 Dec 2011
10
ASA Adjudications Snapshot – October 2011
This article provides a selection of the most interesting ASA adjudications from October and a summary of the key issues considered in those adjudications.
UK
30 Nov 2011
11
ASA Adjudications Snapshot – September 2011
This article provides a selection of the most interesting ASA adjudications from September and a summary of the key issues considered in those adjudications.
UK
3 Nov 2011
12
Taking The St Michael? The CJEU Decision In Interflora v M&S
Marks & Spencer will be concerned that a finding of infringement may be the outcome when Interflora’s claim against M&S for infringement of Interflora’s mark INTERFLORA, used by M&S as a Google Adword, returns to the High Court following the CJEU decision handed down on 22 September.
European Union
4 Oct 2011
13
New Guidance On Product Placement In Hungary
In accordance with Directive 2010/13/EU ("Audiovisual Media Services Directive"), product placement is permitted under Hungarian law (Act CLXXXV of 2010 on Media Services and Mass Media – "Media Act"), subject to a number of safeguards.
Hungary
13 Sep 2011
14
ASA Adjudications Snapshot - July 2011
This article provides a selection of the most interesting ASA adjudications from July and a summary of the key issues considered in those adjudications.
UK
8 Sep 2011
15
ASA Adjudications Snapshot - June 2011
This article provides a selection of the most interesting ASA adjudications from June and a summary of the key issues considered in those adjudications.
UK
9 Aug 2011
16
L'Oreal v eBay: Online Marketplaces And Trade Mark Infringement By Their Users
Online marketplaces, such as eBay, enable users to advertise for sale a vast range of products. Some of those products (such as counterfeits and certain parallel imports) inevitably infringe the trade marks of brand holders.
UK
20 Jul 2011
17
ASA Adjudications Snapshot - May 2011
This article provides a selection of the most interesting ASA adjudications from May and a summary of the key issues considered in those adjudications.
UK
6 Jul 2011
18
ASA Adjudications Snapshot – April 2011
This article provides a selection of the most interesting ASA adjudications from April and a summary of the key issues considered in those adjudications.
UK
6 Jun 2011
19
ASA Adjudications Snapshot – March 2011
This article provides a selection of the most interesting ASA adjudications from March and a summary of the key issues considered in the adjudications.
UK
3 May 2011
20
Parliament Tightened Rules For The Advertising Of Medical Goods
On 19 April 2011, the Ukrainian Parliament adopted a draft law introducing changes to article 21 of the law of Ukraine on Advertising.
Ukraine
28 Apr 2011
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