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Searching Content indexed under Advertising, Marketing & Branding by Lucy Rana ordered by Published Date Descending.
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The Issue Of Identifying Counterfeit Goods Online: Flipkart Been Sued By Skechers For Selling Fakes
From the internet savvy younger generation to the older generation with health problems to a 10 year old children who cannot be sent to shop alone, everyone has their own taste in shopping for simplest things.
India
11 Jan 2018
2
The Division Bench Of The Delhi High Court Reverses The Interim Injunction Granted To ITC
On September 02, 2016 ITC Limited filed a suit to the single Judge of the Delhi High Court against Britannia Industries Limited to permanently injunct the latter from violating the packaging/trade...
India
3 Apr 2017
3
Delhi High Court Grants Injunction To Gillette India Ltd. Against Reckitt Benckiser In A Suit For Disparagement
In a recent case of Gillette India Limited Vs. Reckitt Benckiser (India) Pvt. Ltd. CS(OS) 251/2016, the Delhi High Court, vide its order dated June 1, 2016, granted an interim injunction to Gillette India Ltd.
India
8 Jun 2016
4
The Power Of Famous Faces
Celebrity-backed advertising has become a heated topic of discussion in India, and a well-defined legal framework to cope with misleading endorsements is needed, as Lucy Rana and Rupin Chopra of S.S. Rana explain.
India
9 Feb 2016
5
Celebrity Endorsement - Pros And Cons
When celebrities endorse brands, obvious advantages of brand recall and greater recognition follow however the downside is when the endorser's behaviour strays from acceptable societal norms.
India
29 Dec 2015
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